If a picture is worth a thousand words imagine what a moving picture is worth…
“Roundhay Garden Scene (1888)” is credited as the world’s earliest surviving motion-picture film. It’s a short film – 2.11 seconds long – directed by French inventor Louis Le Prince. (Imagine watching “Logistics” (experimental 2012 film) which is approximately 857 hours or 35 days, 17 hours long…)
Surely, you’ve noticed the enthusiastic talk lately about how easy it is to put video on Facebook, your web site or blog. In the past you had to enlist the help of a professional producer to get even the most simplistic video on your site. That could cost several thousand dollars, and even then, most visitors would have a hard time viewing your video.
No more. Today’s technology has leaped forward to make professional-looking video a reality for any site or blog. You can also easily deliver video embedded in emails.
Did you know when you send an email to a customer that includes a video that shows how to use your product or service your sales conversion rate skyrockets!
Do you have valuable information people will pay to know? Create a video showing how to do the task, then sell pay-per-view opportunities to see your video. The technology to do this is simple, ready, and dirt cheap.
And you don’t have to have fancy equipment or complicated training to use this stuff. It’s all cheap or free, and you needn’t do anything more than point and click your way through the user-friendly system. You don’t even need any fancy videography equipment. Cell phones are amazing these days – so just aim and shoot.
Even more exciting than how you can use this new video technology to sell your current products and services, is how HUGE the opportunity is to make money on the massive social trend this video technology is unleashing.
Just take a moment to remember how instant messaging has taken over. Cell phone text messaging has also taken over in schools and offices worldwide.
Consider how vast the change will be when people can send personal videos to computers, and cell phones. That technology is already available, and people worldwide are starting to jump on board.
Interactive videos are the in-thing in 2019. Viewers can choose what they want to see in a video rather watching the whole video wherein all the video content may not be of interest or relevant to the viewer. Now Netflix has launched this technology and Amazon is planning to provide it as a paid premium service.
Did you know Google and Facebook loves videos? Videos allow users to stay on your website or your Facebook page. Higher the engagement for your content higher will be your SEO ranking because Google and Facebook want engagement.
Another interesting facet: the use of hotspots. You can actually direct viewers to click to a website when a video is playing. This can prove to be most useful for e-commerce platforms. Here is an example.
The demand for technology that builds online communities is proven. The rush to incorporate video into this already established a social trend that will be the Net’s next Gold Rush — and it could easily dwarf what we’ve seen before.
